Chelsea Truck Company

Chelsea Truck Company is a British luxury automotive brand, renowned for its bespoke vehicle customisation services.

Specialising in elevating off-road vehicles, they blend rugged performance with refined design. Their custom Land Rovers are symbols of exclusivity, craftsmanship, and style.

We designed a lifestyle collection of leather accessories and premium apparel, crafted with the finest materials. Each piece was tailored to align with Chelsea Truck’s luxurious, rugged identity.

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The collection successfully engaged Chelsea Truck’s customers, boosting brand loyalty and extending the brand into the lifestyle market. It allowed the brand’s ethos to reach beyond vehicles, enhancing their customers' everyday lives.

DELIVERABLES

Strategy
Product Design
Packaging
Social Media